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High ROI Water Softener Facebook Ad Campaigns

If you’re still depending on mailers, referrals, or “jack of all trades” agencies to grow your water treatment business—this post might change everything.

At Treat Engine, we recently helped a Kinetico dealer in Idaho close $120,000+ in new softener system sales using nothing but Facebook ads and our proprietary follow-up system.

Here’s a breakdown of how it works—and how your dealership can duplicate the same results.

The Harsh Truth: Most Dealers Waste Their Ad Budget

The average dealer spends $2,500–$3,000/month on ads, but sees little to no return. Why? Because they either:

  • Don’t have a proven sales process.
  • Work with agencies who don’t understand water treatment.
  • Fail to follow up on leads properly (or fast enough).

Let’s be clear: if you're a solo-preneur or just getting started without a sales process, this isn’t a magic pill. But if you have a closing team and a few grand in ad budget, this strategy can transform your dealership in 30 days.

Facebook Ads Built for Water System Buyers

The Treat Engine system focuses on branded, intent-based ads that speak directly to homeowners already concerned about their water quality. These aren't generic lead-gen forms. They’re targeted campaigns that position your brand as the trusted solution in your local market.

But here’s the catch...

Only 15–30% of leads book a water test immediately. That means most dealers are sitting on a goldmine they never follow up with.

The Secret Is in the Follow-Up

Speed to lead and persistent follow-up is everything. That’s why our system comes packed with:

  • SMS and Email Automations
  • AI-Powered Voice Agents
  • Trained Appointment Setters
  • Calendar Integration and Reminders

This combination boosts show-up rates from 30% to 60%, and keeps your sales reps focused on closing—not chasing leads.

Sales Conversions Depend on Two Key Metrics

  1. Your Show-Up Rate – If people don’t show up for their water test, there’s no sale.
  2. Your Closing Rate – You need skilled reps to convert booked appointments into high-ticket installs.

When both are dialed in, $10K–$60K+ months become normal.

Risk-Free Way to Launch Your Campaign

We know this system works. So much so, we offer it with a 30 Day Satisfaction Guarantee.

For just $997, we’ll set up and launch your:

  • Facebook ad campaigns
  • CRM with automated sequences

Then we track the metrics, adjust fast, and keep your calendar full of high-intent water test bookings.

Want to See If Your Dealership Qualifies?

This offer is only for water treatment businesses with existing sales processes and the ability to invest at least $2,500/month into ads. If that’s you, the next step is simple:

👉 Schedule Your Free Demo and see how we can help you generate $60K+ in new system sales within 30 days—risk-free.

November 13, 2025
Author

Samir Chibane

Founder of Treat Engine

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